Quick Wins to Immediately Improve Your Church Website

What you'll learn

• The 3 changes you can make in under 30 minutes that have the most impact
• How to write a homepage headline visitors actually respond to
• Why your call-to-action buttons matter more than you think
• How to improve trust and credibility with simple design tweaks
• Live site review examples — what works and what to change

Notes

• A live review of five church websites with specific feedback tied to each church's main goal.
• Use one clear main goal per site, since several goals blur the focus.
• Design should support the content. Readability comes first.
• Avoid dark text on dark backgrounds and switch to white text, or use a lighter background on long pages.
• Add space between headers and the text above them so sections read clearly.
• Put your logo or church name at the top left on every page, linked to the home page.
• Reorder the menu for visitors, with a first-time visitor or I'm new section near the top.
• Use personal photos, not preview or watermarked stock images, and avoid small images stretched large.
• Add a short phone video showing what to expect, and do not over-produce it.
• Think mobile first. Chunk content into short pieces, with a learn more button to a longer page.

Companion article

Notes and resources that go with this session