How to Freshen Up Your Church Website

What you'll learn

• Live website reviews — what makes a church site feel fresh vs. dated
• Low-effort updates that make the biggest visual difference
• How to improve your homepage without a full redesign
• Updating photography and imagery to better reflect your congregation
• When it is time for a full redesign vs. a targeted refresh

Notes

• This session reviews two member church websites live, with tips that apply to any church site.
• Keep the homepage sliders current with seasonal items and what to expect, which one site did well.
• Update the favicon with a small church icon instead of the default.
• Record background videos horizontally to avoid black bars; video backgrounds do not play sound.
• Use a nav bar page as a landing page with buttons to related pages, and check how it looks on mobile.
• Switch long newsletter notes to the blog format so they are easier to browse on a phone.
• Add photos or video of real church people, and keep welcome text tied to your main goal.
• Share COVID or meeting details clearly, using a button or slider, since many visitors look for it.
• Sort events and ministries so visitors can find things, and link them to each other.
• Match sermon series images, link parts of a series, darken headers with the opacity slider, and keep blogging.

Companion article

Notes and resources that go with this session